As we reflect on 2024, it’s clear this was the most transformative year yet for We Are Kind. Our journey this year was marked by meaningful initiatives, community-driven projects, and impactful contributions that left a lasting mark.
In April, during Earth Month, we joined forces with our community to plant 1,000 trees in just 30 days. We also collectively covered over 1,000 kilometers through running, walking, and cycling—a remarkable display of commitment to the planet.
Midway through the year, we launched our first eBook in both English and Spanish, highlighting the transformative power of kindness. This project was a labor of love, created to inspire others to weave kindness into their daily lives.
Later, we introduced the Tierra Bonita collection, a tribute to Venezuela’s beauty. Beyond celebrating culture, this collection had a purpose: each product sold directly supported communities in need. To complement this, we designed sustainable, reusable packaging to minimize waste and encourage conscious consumption.
In September, we participated in the Great Cycle Challenge, raising $4,500 to support children battling cancer. This annual event continues to be a cornerstone of our commitment to making a tangible impact.
Finally, on Giving Tuesday, we partnered with Food Yoga International to provide plant-based meals to children. This initiative addressed poverty, animal protection, and environmental sustainability—core values of our brand.
None of this would have been possible without the unwavering support of our community. To everyone who has been part of this journey, thank you for believing in the power of kindness and helping us turn it into action.
Here’s to continuing this path of kindness together in 2025!
